Why it worked
Starting with a common food craving makes viewers stop scrolling instantly.
Make it yours
Film yourself holding the main ingredient while naming a late night craving.
Reel by @itsmannymichael, 396K views, posted .
Growth+205,722
Introducing the all new Ascend. Read the announcement
Trusted by 10,000+ creators and brands.
The Viral Growth Platform for Brands & Creators on Instagram.
Why it worked
Starting mid play with high speed makes people stop scrolling instantly.
Make it yours
Film the middle of a messy moment and let viewers watch the chaos unfold.
Reel by @chrisashley, 26M views, posted .
Why it worked
Starting with an absurd visual in bed instantly makes people stop and watch.
Make it yours
Film yourself doing an overly complicated version of your daily routine.
Reel by @thelearys, 22M views, posted .
Why it worked
Heavy text slams and a fast zoom lock eyes in the first second.
Make it yours
Flash bold text on screen while zooming into your first outfit.
Reel by @calvinklein, 21M views, posted .
See when an account took off, what it posted, and how to make your own version.
Why it worked
Starting with a common food craving makes viewers stop scrolling instantly.
Make it yours
Film yourself holding the main ingredient while naming a late night craving.
Reel by @itsmannymichael, 396K views, posted .
Growth+205,722
Why it worked
Starting with a bold claim about ignoring reality hooks people fast.
Make it yours
Write a shocking statement on screen that challenges common advice.
Reel by @emmakarolyna, 1M views, posted .
Growth+170,610
Ask anything about your niche. Ascend’s AI watches thousands of viral videos every day.
What's working in my niche this week?
What’s working in cooking this week
1. Practical kitchen hacks with an immediate payoff
The winning structure is: show the useful result immediately, add a curiosity-led text hook, then demonstrate the trick quickly.
Why it worked
It sets up a totally normal kitchen task and turns it into a wild chase.
Make it yours
Film a simple action and exaggerate where the stray piece goes.
Reel by @creators, 38M views, posted .
Why it worked
Dressed pets acting like humans creates instant visual confusion and charm.
Make it yours
Dress your pet to act out a simple daily task on camera tomorrow.
Reel by @cooly_dog, 21M views, posted .
Why it worked
Showing the finished glazed chicken in the first second hooks hungry viewers.
Make it yours
Start your video by showing the final dish before cooking step by step.
Reel by @zachchoi, 20M views, posted .
A real person grows your account every day, reaching the people you choose.
How your Growth Assistant works, a 90-second video.
Why it worked
Starts right in the middle of the knockout before anyone can scroll away.
Make it yours
Cut your video to begin at the absolute peak of the action.
Reel by @onechampionship, 26M views, posted .
A MASTER AT WORK 🐐 @mighty
The reel shows mixed martial arts fighter Demetrious Johnson executing an intricate sequence of fakes, punches, and a flying knee to score a knockout in the cage. On-screen text highlights his movements as a masterclass in fighting technique.
FAKES
The video opens immediately mid-action with a dynamic MMA sequence, capturing fast striking and highlighted with on-screen text to keep the viewer hooked on the fighter's movements.
See why any viral video took off, and how to make your own version.
Or scroll the best videos in your niche full screen and ask about the one you’re watching.
Open any creator or brand to see their followers day by day, their best videos and the accounts like them.

Marvin Achi
@marvinachi
8.9M followers·385 following
Growth+189,648
For brands and local businesses
What would that do for your sales?
Find the brands and local shops taking off in your niche and copy what works.
Why it worked
Starting with an extreme decade scale builds instant curiosity to see every single look.
Make it yours
Build an outfit montage across every single year or decade from past to future.
Reel by @wisdm, 10M views, posted .
Wisdom Kaye@wisdm+335K followers this weekGrowth+312,492
Type an idea, a hook, a creator or a link and find the videos that already took off.
Search: Bodybuilding
Why it worked
Opening with a sudden loud shout straight into the lens instantly grabs attention.
Make it yours
Film your first second with a burst of loud energy while moving closer to the lens.
Reel by @ndo_champ, 20M views, posted .
Why it worked
Pairing an unexpected celebrity guest with a legendary coach stops the scroll instantly.
Make it yours
Bring a well known guest into your workspace and let an industry legend coach them.
Reel by @ronniecoleman8, 8M views, posted .
Get started for free. Change or cancel anytime.
For those just starting off
Free for 5 daysthen $50/mo
For those ready to scale
Free for 5 daysthen $150/mo
For those ready to ascend
Free for 5 daysthen $300/mo
Make viral videos with Ascend AI.
A real person helping you grow every day.
| Solo | Growth | Viral | |
|---|---|---|---|
| The plan | |||
| Price | $50/mo | $150/mo | $300/mo |
| Usage | 1x | 5x | 15x |
| Weekly credits | 1,000 | 5,000 | 15,000 |
| Trial credits | 500 | 500 | 500 |
| Ascend AI | |||
| AI Chat | Included | Included | Included |
| Analyze videos | Included | Included | Included |
| Analyze creators | Included | Included | Included |
| Discover search | Included | Included | Included |
| Track creators | 5 | 15 | 30 |
| Growth plan | |||
| Weekly hours | Not included | 15 | 30 |
| Expert human support | Not included | Included | Included |
| Targeted account growth | Not included | Included | Included |
| Location targeting | Not included | Included | Included |
| Competitor targeting | Not included | Included | Included |
| Hashtag targeting | Not included | Included | Included |
| Dedicated assistant | Not included | Included | Included |
| Dedicated device | Not included | Included | Included |
| Membership | |||
| 5-day free trial | Included | Included | Included |
| Change or cancel anytime | Included | Included | Included |
| No long-term contracts | Included | Included | Included |
| Satisfaction guarantee | Included | Included | Included |
Find the fastest-growing accounts in your niche and copy what works.
+151K followers this week · +17%
1.0M followers · 51 reels · 772K avg views
+150K followers this week · +1.9%
8.1M followers · 37 reels · 879K avg views
+147K followers this week · +56%
412K followers · 70 reels · 128K avg views
Ascend Viral is now Ascend, the viral growth platform for brands and creators on Instagram. Ascend analyzes top viral videos in your niche and shows you what works best for your account. On Growth and Viral, the Growth plan adds targeted, local followers. More on how it works.
Yes. Ascend Viral is now Ascend. Read the announcement.
If you’re a creator, brand or local business posting Reels, yes. See who it’s for.
That depends on your niche, your content and who you target. Post what works and watch your reach expand. See what drives growth.
You’ll see what works in your niche the day you sign up. Growth plan followers add up week by week. See the timeline.
Because you stop guessing. Ascend’s AI watches thousands of viral videos every day, and on Growth and Viral the Growth plan brings targeted, local followers. See why people pick Ascend.
Yes. Start with a free account, or try any plan free for 5 days.
Pick a plan and use everything for 5 days. Cancel before the trial ends and you pay nothing.